Quick Intro

Brand Marketing is more than strategy—it’s the art of influence.

 

With over 14 years of experience in brand marketing, corporate communications, digital strategy, and analytics, I specialize in building brands that don’t just stand out but drive measurable impact.

Currently leading Brand Marketing & Communications at CJ DARCL Logistics Ltd., I drive market positioning, customer engagement, and revenue growth through data-driven insights and creative storytelling. My career spans global brands like Ford Motor Company, Case New Holland Industrial, and Xerox India, where I’ve shaped high-impact marketing strategies across diverse industries.

Recognized among India’s Top 100 CX Leaders (World CX Summit by Trescon), I am committed to delivering marketing excellence that fuels business transformation.

Beyond the boardroom, I’m an adventure-seeker, photographer, and storyteller, constantly exploring new perspectives that shape my approach to branding.

🚀 Let’s challenge the ordinary and create brands that leave a lasting impact.

Creativity

We set out to achieve simplistic designs that showcase the right messaging for your brand.

Experience

14+ years of work experience in Brand & Corporate Communications, Field & Digital Marketing , Analytics, Business & Network Development.

Adaptivity

Each brand is unique. And so is each offering. We set out to achieve customizable solutions for your unique needs. Our approach defines your success for you.

My Skills

Experience Skill

My strong visual sense, excellent analytical and writing skills, and my talent for translating marketing ideas/design concepts at all levels.

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Let's bring your Vision to Life

I can help you with

Brand Strategy

I understand the significance of creating a strong brand identity that resonates with your target audience. I can help you develop a compelling brand strategy, ensuring consistency across all touchpoints, and ultimately driving customer loyalty and business growth. Let’s elevate your brand together!

Brand Management

Brand management is crucial for building a lasting and impactful brand. I can guide you in crafting a compelling brand story, managing brand perception, and cultivating brand equity. Together, we’ll ensure your brand stays relevant, differentiated, and memorable in the minds of your customers. Let’s maximize your brand’s potential!

Consumer Marketing

Today consumer marketing plays a pivotal role in driving customer engagement, loyalty, and sales.I can assist you in understanding your target audience, developing effective marketing strategies, and implementing campaigns that resonate with consumers. Let’s captivate your audience and achieve business success together!

Corporate Communications

Corporate communication is the backbone of any successful organization, ensuring consistent messaging, building brand reputation, and fostering strong internal and external relationships.I can help you craft compelling narratives, streamline communication channels, and enhance your organization’s overall image. Let’s strengthen your communication strategy for lasting impact and growth.

Events, Exhibitions, Seminars & Workshops

Events, exhibitions, seminars, and workshops are invaluable opportunities to engage with your target audience, build brand awareness, and foster meaningful connections. As an experienced event professional, I can help you plan, organize, and execute unforgettable experiences that leave a lasting impact. Let’s create memorable events together and make your brand shine!

Digital Marketing

Digital marketing is the key to reaching and influencing your target audience in the digital landscape. As a domain expert, I can help you navigate the complex world of online marketing, optimize your digital campaigns, and drive measurable results. Let’s leverage the power of digital platforms to expand your brand’s reach and maximize your ROI.

My Exprience

14+ Years Experience

14+ years of work experience in Brand & Corporate Communications, Field & Digital Marketing , Analytics, Business & Network Development.

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DGM & Head - Brand Marketing & Communication

May 22 - Present (2 Years 8 Months)

My responsibilities include developing marketing plans, creating branding and positioning strategies, overseeing advertising and promotional campaigns, conducting market analysis, building relationships, and managing a team of professionals.

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Specialist - Marketing Revenue & Yield Management (International Markets Group)

June, 2021 - May,2022 (1 Year)

As a Specialist in Marketing Revenue & Yield Management for the International Markets Group, I had the exciting responsibility of structuring the brand marketing and go-to-market strategy for a range of premium vehicles, including the Ranger, Everest, Mustang, Bronco, Territory, and Transit.

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CNH Industrial

Nov, 2018 - June,2021 (2 Years 8 Months)

As the CE Brand Marketing & Communication Manager for AMEA (Asia, Middle East & Africa), I oversaw all aspects of marketing and communication for several construction brands under the CNH Industrial umbrella across a vast and diverse region.

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International School of Business & Media

- (2 Years, 1 Months)

As the Coordinator of Branding and Promotion at ISB&M, my primary focus was to create a positive brand image and increase brand awareness through a consistent and uniform brand message.

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Marketing Intern

Apr, 2012 - May, 2013 (1 Year, 2 Months)

As a marketing intern, I had the opportunity to gain practical experience and develop essential skills that are critical for success in the industry.

Awards & Recognition

My Recommendations

See What People Say About me

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Shalabh Chaturvedi

- (CNH Industrial - Managing Director - Construction Equipment Business)

Rachit is a man of keen eyes. He is meticulous in what he does and has a self drive to create something better. It's an interesting perspective as he doesn't settle with mediocrity.

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Mukul Mathur

- (Cornell University, XLRI)

Rachit is veteran in the industry. With him he brings his amazing connects along with the expertise to leverage them. He is a smart player with knack of identifying apt opportunity to generate the brand value for the organization. He has been instrumental in creating a substantial visibility of CJ Darcl in the market in short span of time.

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Dr. Sunny Arora

- (SPJIMR - Associate Professor and Director)

Rachit is a jack of all trades. There is no work Rachit can't do. He is a stickler for perfection. When Rachit takes up an assignment, the rest of teammates can sleep peacefully, as the work gets done before time.

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Ravichandran V

- (Founder- Director at SALES ENABLERS)

It has been my pleasure to work with Rachit as a teammate in the marketing and communication domain. Rachit is extremely passionate and has a keen sence of detail, he constantly strives for the best of the quality and that ensures a through and a comprehensive output with consistency.

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Riddhi Surana

- (Active Components - Account Manager )

Working with him has always been a wonderful experience . He is hardworking,trusthworthy and reliable. Always inventive and out of box idea maker and implementer. All the best for your future undertakings.

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Isabel Monnet

- (Infomedica - Senior Project Manager)

Rachit managed complex projects within an international environment respecting deadlines and the high quality level standards. Willing to improve, a positive and proactive approach characterize always his job.

Blog

Marketing Unplugged: Insights, Strategies & Trends

Marketing is an ever-evolving landscape—staying ahead requires insight, strategy, and innovation.

This space is where ideas turn into action, trends shape strategies, and brands carve their identity in an ever-changing landscape. From industry shifts to personal experiences, expect content that informs, inspires, and challenges conventional thinking.

Here, I share data-driven insights, proven strategies, and real-world applications designed to elevate brands and drive business growth. Whether it’s decoding market trends or exploring fresh perspectives, every piece is crafted to spark meaningful conversations and deliver actionable value.

🚀 Let’s dive into what’s next in marketing.

Contact Me

Lets Keep In Touch

Address

Gurugram, India

Mobile Number

Available on request

E-mail Address

[email protected]

Leave me a message

Lets Get Work With Me

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